Founded by Alessandro, a dog owner, and his wife Poli, the brand was created after growing tired of products that looked cheap, felt unreliable, or disrupted the experience of daily walks. We wanted essentials that performed flawlessly and reflected care, taste, and attention to detail.

EmPawrio began with premium hygiene essentials designed to be strong, pleasant to use, and discreetly elegant. Every choice, from materials to scent and packaging, is made to improve everyday dog care without compromise.

We create products for owners who value quality and design over shortcuts. Sustainability is part of our process, but quality is our signature. We do not aim to be the cheapest. We aim to be the most considered.

From London to every loving home, EmPawrio stands for thoughtful design and genuine devotion to dogs.