Empawrio was born in London, inspired by the refined charm of British dogs — their impeccable manners, distinctive style, and the genuine care shown by their owners.

Founded by Alessandro Sabbagh, an Italian dog owner, and his wife Paola Tsangkollari, from Greece, Empawrio represents the meeting of Mediterranean passion and British sophistication.

As dog owners living in London, we were struck by the class and dedication that define the relationship between British dogs and their humans. That attention to detail — in care, in presentation, in daily habits — inspired us to create a brand that celebrates that bond.

Empawrio began with premium hygiene essentials for dogs, designed for owners who value quality, aesthetics, and reliability. Our ambition is to expand into a full range of high-end pet care products, maintaining the same commitment to craftsmanship and comfort that defines our start.

While sustainability is part of our process, quality is our true signature. Empawrio is not about being the cheapest — it’s about offering the best: products that reflect respect, refinement, and genuine love for our dogs.

From London to every loving home, Empawrio stands for style, integrity, and devotion to dogs — a brand built by owners, for owners who believe that elegance and care belong in every walk, every moment, and every pawprint.